Recent Posts by axon2

The Fatal Marcom Flaw: Like a Bad Date

Businesses are too often guilty of making the fatal marcom error in trying to connect to customers: telling customers what you want them to hear versus telling them what they want to hear.
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Why Axon?

People close to me know that I am a nerd and often think too hard. So, in starting up the agency, I had to find a word that represents how I approach the business.
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